{"title":"Colorproof","description":"","products":[{"product_id":"colorproof-curl-conditioner-8-5oz","title":"COLORPROOF Curl Conditioner 8.5oz","description":"\u003cp\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003eHello texture transformation. This curl and color-loving formula nourishes locks with lightweight moisture while strengthening and increasing manageability. Helps smooth the cuticle for glossy, frizz-free and vibrant curls and waves. Conditions hair without disturbing curl pattern.\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e• Nourishes with lightweight moisture and seals it in\u003cbr\u003e• Provides flexible definition and encourages natural curl formation\u003cbr\u003e• Strengthens and increases manageability to prevent breakage\u003cbr\u003e• Reduces cuticle lift for shiny, glossy curls\u003cbr\u003e• Leaves curls soft with bounce and natural movement\u003cbr\u003e• Delivers maximum color protection\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003eSulfate-free* | No Added Salt | 100% Vegan | Cruelty-Free | Gluten-Free | Phthalate-Free | Paraben-Free | PABA-Free | Mineral Oil-Free | Keratin-Free\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e*SLS, SLES-FREE\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"My Store","offers":[{"title":"8.5 OZ","offer_id":51491652993304,"sku":null,"price":36.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/0482\/8696\/files\/0718fdcf-90dbf9_53fdd3b0c700409683cd31596dd118b2_mv2.webp?v=1767038500"},{"product_id":"colorproof-curl-shampoo-8-5oz","title":"COLORPROOF Curl Shampoo 8.5oz","description":"\u003cp\u003eBends, twists, curls and swirls? We’ve got you. This curl and color-loving formula gently cleanses tresses without disturbing curl pattern, setting the foundation for healthy, defined, vibrant curls. Gently cleanses and conditions without disturbing curl pattern.\u003cbr\u003e\u003cbr\u003e• Nourishes with lightweight moisture and seals it in\u003cbr\u003e• Provides flexible definition and encourages natural curl formation\u003cbr\u003e• Strengthens and increases manageability to prevent breakage\u003cbr\u003e• Reduces cuticle lift for shiny, glossy curls\u003cbr\u003e• Leaves curls soft with bounce and natural movement\u003cbr\u003e• Delivers maximum color protection\u003cbr\u003e\u003cbr\u003eSulfate-free* | No Added Salt | 100% Vegan | Cruelty-Free | Gluten-Free | Phthalate-Free | Paraben-Free | PABA-Free | Mineral Oil-Free | Keratin-Free\u003cbr\u003e*SLS, SLES-FREE\u003c\/p\u003e","brand":"My Store","offers":[{"title":"8.5 OZ","offer_id":51491653026072,"sku":null,"price":36.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/0482\/8696\/files\/8a4da261-90dbf9_b28c5566f63444ed86a4ac6388cfc170_mv2.webp?v=1767038501"},{"product_id":"colorproof-daily-blonde-shampoo-8-5-fl-oz","title":"Colorproof Daily Blonde Shampoo 8.5 Fl. Oz.","description":"\u003cp\u003eDaily purple conditioner helps neutralize brassy tones while brightening and softening hair. Detangles, nourishes, strengthens and protects hair from environmental factors and fading for vibrant, brilliant blonde.\u003cbr\u003e\u003cbr\u003eAroma: Citrus, Jasmine, and Coconut Milk\u003cbr\u003e\u003cbr\u003e• Neutralizes brassy tones without over-toning\u003cbr\u003e• Nourishes, replenishes and revitalizes strands\u003cbr\u003e• Restores brightness\u003cbr\u003e• Combats drying and damage caused by lightening\u003cbr\u003e• Softens, smooths and adds glossy shine\u003cbr\u003e• Helps prolong the life and vibrancy of hair color\u003cbr\u003e\u003cbr\u003eFeatured in Modern Salon, Happi and Beauty Launchpad.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51491653058840,"sku":"8.17808E+11","price":36.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/0482\/8696\/files\/0156915f-90dbf9_e5d901f4e0ab41eb8f80ac4c9b566e25_mv2.png?v=1767038502"},{"product_id":"colorproof-biorepair-thicken-conditioner-16-oz","title":"Colorproof Biorepair Thicken Conditioner 16 oz","description":"\u003cp\u003eDeep clean and exfoliate hair and scalp to help encourage new growth while protecting hair color.\u003cbr\u003e\u003cbr\u003eAroma: Fresh Lime, Eucalyptus, Mint Leaf \u0026amp; Rosemary\u003cbr\u003e\u003cbr\u003e• Removes dead skin cells, build-up and impurities that impede hair growth\u003cbr\u003e• Stimulates, energizes and exfoliates the scalp\u003cbr\u003e• Lightweight formula volumizes hair\u003cbr\u003e• Nourishes scalp and strengthens and repairs weak hair\u003cbr\u003e• Improves volume for the appearance of thicker, fuller-looking hair\u003cbr\u003e• Helps prolong the life and vibrancy of hair color\u003cbr\u003e• Perfect for daily use\u003cbr\u003e\u003cbr\u003eAwards:\u003cbr\u003eSheFinds Best New Beauty Award 2022\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51491653124376,"sku":"8.17808E+11","price":60.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/0482\/8696\/files\/2c69e916-90dbf9_8b5c3c7d9c144de2baf4ef2a6f349d5d_mv2.webp?v=1767038503"},{"product_id":"colorproof-biorepair-thicken-hair-shampoo-16-oz","title":"Colorproof Biorepair Thicken Hair Shampoo 16 oz","description":"\u003cp\u003eDeep clean and exfoliate hair and scalp to help encourage new growth while protecting hair color.\u003cbr\u003e\u003cbr\u003eAroma: Fresh Lime, Eucalyptus, Mint Leaf \u0026amp; Rosemary\u003cbr\u003e\u003cbr\u003e• Concentrated – a little goes a long way\u003cbr\u003e• Removes dead skin cells, build-up and impurities that may impede hair growth\u003cbr\u003e• Stimulates, energizes and exfoliates the scalp • Nourishes scalp and strengthens and repairs weak hair\u003cbr\u003e• Improves volume for the appearance of thicker, fuller-looking hair\u003cbr\u003e• Helps prolong the life and vibrancy of hair color\u003cbr\u003e• Perfect for daily use\u003cbr\u003e\u003cbr\u003eFeatured in InStyle and Mane Addicts.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51491653157144,"sku":"8.17808E+11","price":60.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/0482\/8696\/files\/e638cca1-90dbf9_cc244187f1c64c12afa7eb0fbc58bd73_mv2.png?v=1767038503"},{"product_id":"colorproof-baobab-recovery-conditioner-32-oz","title":"Colorproof Baobab Recovery Conditioner 32 oz","description":"\u003cp\u003eRevitalizes and helps restore health and vibrancy to damaged, color-treated hair. Rich conditioner, infused with the African superfruit Baobab, nourishes, treats, repairs and infuses vitality.\u003cbr\u003e\u003cbr\u003eAroma: Peppercorn Patchouli\u003cbr\u003e\u003cbr\u003e• Helps fortify, strengthen and increase hair’s resiliency\u003cbr\u003e• Delivers exceptional hydration from root-to-tip\u003cbr\u003e• Instantly more manageable, youthful and resilient strands\u003cbr\u003e• Delivers protection from environmental damage and color fading\u003cbr\u003e• Perfect for daily use\u003cbr\u003e\u003cbr\u003eAwards:\u003cbr\u003eBeauty Launchpad Readers' Choice Award\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51491653189912,"sku":"8.17808E+11","price":100.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/0482\/8696\/files\/11fa63f4-90dbf9_8a5cb056fbe945c08ece4a58616e6edc_mv2.webp?v=1767038504"},{"product_id":"colorproof-baobab-recovery-conditioner-1-7-oz","title":"Colorproof Baobab Recovery Conditioner 1.7 oz","description":"\u003cp\u003eRevitalizes and helps restore health and vibrancy to damaged, color-treated hair. Rich conditioner, infused with the African superfruit Baobab, nourishes, treats, repairs and infuses vitality.\u003cbr\u003e\u003cbr\u003eAroma: Peppercorn Patchouli\u003cbr\u003e\u003cbr\u003e• Helps fortify, strengthen and increase hair’s resiliency\u003cbr\u003e• Delivers exceptional hydration from root-to-tip\u003cbr\u003e• Instantly more manageable, youthful and resilient strands\u003cbr\u003e• Delivers protection from environmental damage and color fading\u003cbr\u003e• Perfect for daily use\u003cbr\u003e\u003cbr\u003eAwards:\u003cbr\u003eBeauty Launchpad Readers' Choice Award\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51491653222680,"sku":"8.17808E+11","price":9.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/0482\/8696\/files\/d0dd007f-90dbf9_90a23f05abb44d64855f931387477a2d_mv2.webp?v=1767038504"},{"product_id":"colorproof-baobab-recovery-shampoo-32-oz","title":"Colorproof Baobab Recovery Shampoo 32 oz","description":"\u003cp\u003eInfused with the African superfruit Baobab, this luxurious shampoo gently cleanses while fortifying hair to help strengthen, smooth and revitalize tresses. Experience softer, more manageable strands infused with new life.\u003cbr\u003e\u003cbr\u003eAroma: Peppercorn Patchouli\u003cbr\u003e\u003cbr\u003e• Concentrated – a little goes a long way • Helps fortify, strengthen and increase hair’s elasticity\u003cbr\u003e• Delivers exceptional hydration from root-to-tip • Leaves hair softer, smoother and more manageable with incredible shine\u003cbr\u003e• Delivers protection from environmental damage and color fading\u003cbr\u003e• Perfect for daily use\u003c\/p\u003e\u003cp\u003eAwards: Women's Health Editor's Choice Award Beauty Launchpad Readers' Choice Award\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51491653255448,"sku":"8.17808E+11","price":100.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/0482\/8696\/files\/cbb37ee6-90dbf9_899490e5a03749b9bf4512e2e97d9aa2_mv2.webp?v=1767038505"},{"product_id":"colorproof-baobab-recovery-shampoo-1-7-oz","title":"Colorproof Baobab Recovery Shampoo 1.7 oz","description":"\u003cp\u003eInfused with the African superfruit Baobab, this luxurious shampoo gently cleanses while fortifying hair to help strengthen, smooth and revitalize tresses. Experience softer, more manageable strands infused with new life.\u003cbr\u003e\u003cbr\u003eAroma: Peppercorn Patchouli\u003cbr\u003e\u003cbr\u003e• Concentrated – a little goes a long way • Helps fortify, strengthen and increase hair’s elasticity\u003cbr\u003e• Delivers exceptional hydration from root-to-tip • Leaves hair softer, smoother and more manageable with incredible shine\u003cbr\u003e• Delivers protection from environmental damage and color fading\u003cbr\u003e• Perfect for daily use\u003c\/p\u003e\u003cp\u003eAwards: Women's Health Editor's Choice Award Beauty Launchpad Readers' Choice Award\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51491653288216,"sku":"8.17808E+11","price":9.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/0482\/8696\/files\/28064ab0-90dbf9_efc4ac0cb4cd4fc599a7dd4fa66d1fc7_mv2.webp?v=1767038506"},{"product_id":"colorproof-smooth-conditioner-64-oz","title":"Colorproof Smooth Conditioner 64 oz","description":"\u003cp\u003eRich and creamy smoothing formula nourishes strands with targeted conditioning leaving hair with glossy, smooth-as-silk results.\u003cbr\u003e\u003cbr\u003eAroma: White Tea\u003cbr\u003e\u003cbr\u003e• Calms frizz while infusing smoothness, softness and shine\u003cbr\u003e• Detangles, nourishes and replenishes dry hair\u003cbr\u003e• Leaves hair silky smooth, soft and touchable\u003cbr\u003e• Restores luster and vitality • Helps provide humidity and color protection\u003cbr\u003e• Perfect for daily use\u003cbr\u003e\u003cbr\u003eAwards:\u003cbr\u003eBeauty Launchpad Readers' Choice Award\"\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51491653320984,"sku":null,"price":180.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/0482\/8696\/files\/d7451db0-90dbf9_6407904b6a784e2795f5212549a096d7_mv2.png?v=1767038507"},{"product_id":"colorproof-smooth-conditioner-32-oz","title":"Colorproof Smooth Conditioner 32 oz","description":"\u003cp\u003eRich and creamy smoothing formula nourishes strands with targeted conditioning leaving hair with glossy, smooth-as-silk results.\u003cbr\u003e\u003cbr\u003eAroma: White Tea\u003cbr\u003e\u003cbr\u003e• Calms frizz while infusing smoothness, softness and shine\u003cbr\u003e• Detangles, nourishes and replenishes dry hair\u003cbr\u003e• Leaves hair silky smooth, soft and touchable\u003cbr\u003e• Restores luster and vitality • Helps provide humidity and color protection\u003cbr\u003e• Perfect for daily use\u003cbr\u003e\u003cbr\u003eAwards:\u003cbr\u003eBeauty Launchpad Readers' Choice Award\"\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51491653353752,"sku":"8.17808E+11","price":90.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/0482\/8696\/files\/185c3e69-90dbf9_06cfa1c395bb48e59865d7bc5510b6f3_mv2.webp?v=1767038507"},{"product_id":"colorproof-smooth-conditioner-1-7-oz","title":"Colorproof Smooth Conditioner 1.7 oz","description":"\u003cp\u003eRich and creamy smoothing formula nourishes strands with targeted conditioning leaving hair with glossy, smooth-as-silk results.\u003cbr\u003e\u003cbr\u003eAroma: White Tea\u003cbr\u003e\u003cbr\u003e• Calms frizz while infusing smoothness, softness and shine\u003cbr\u003e• Detangles, nourishes and replenishes dry hair\u003cbr\u003e• Leaves hair silky smooth, soft and touchable\u003cbr\u003e• Restores luster and vitality • Helps provide humidity and color protection\u003cbr\u003e• Perfect for daily use\u003cbr\u003e\u003cbr\u003eAwards:\u003cbr\u003eBeauty Launchpad Readers' Choice Award\"\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51491653386520,"sku":"8.17808E+11","price":8.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/0482\/8696\/files\/2210c7c2-90dbf9_d0acc920594241beaf9f92b1404e45df_mv2.webp?v=1767038507"},{"product_id":"colorproof-smooth-shampoo-64-oz","title":"Colorproof Smooth Shampoo 64 oz","description":"\u003cp\u003eGently cleanse and nourish with this frizz-fighting shampoo for ultra-smooth and vibrant hair.\u003cbr\u003e\u003cbr\u003eAroma: White Tea\u003cbr\u003e\u003cbr\u003e• Extremely gentle and non-stripping cleansing formula\u003cbr\u003e• Calms unruly frizz, sealing in moisture and shine\u003cbr\u003e• Leaves hair silky smooth, soft and touchable\u003cbr\u003e• Helps provide humidity and color protection\u003cbr\u003e• Perfect for daily use\u003cbr\u003e\u003cbr\u003eAwards:\u003cbr\u003eBeauty LaunchPad Reader's Choice Award\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51491653419288,"sku":null,"price":180.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/0482\/8696\/files\/00c03ffc-90dbf9_3f2c9d065d994b999d2ba379f0d79f8f_mv2.jpg?v=1767038508"},{"product_id":"colorproof-smooth-shampoo-32-oz","title":"Colorproof Smooth Shampoo 32 oz","description":"\u003cp\u003eGently cleanse and nourish with this frizz-fighting shampoo for ultra-smooth and vibrant hair.\u003cbr\u003e\u003cbr\u003eAroma: White Tea\u003cbr\u003e\u003cbr\u003e• Extremely gentle and non-stripping cleansing formula\u003cbr\u003e• Calms unruly frizz, sealing in moisture and shine\u003cbr\u003e• Leaves hair silky smooth, soft and touchable\u003cbr\u003e• Helps provide humidity and color protection\u003cbr\u003e• Perfect for daily use\u003cbr\u003e\u003cbr\u003eAwards:\u003cbr\u003eBeauty LaunchPad Reader's Choice Award\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51491653452056,"sku":"8.17808E+11","price":90.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/0482\/8696\/files\/75fb76c0-90dbf9_2d54052b979044f48e80deab7409db44_mv2.webp?v=1767038508"},{"product_id":"colorproof-smooth-shampoo-1-7-oz","title":"Colorproof Smooth Shampoo 1.7 oz","description":"\u003cp\u003eGently cleanse and nourish with this frizz-fighting shampoo for ultra-smooth and vibrant hair.\u003cbr\u003e\u003cbr\u003eAroma: White Tea\u003cbr\u003e\u003cbr\u003e• Extremely gentle and non-stripping cleansing formula\u003cbr\u003e• Calms unruly frizz, sealing in moisture and shine\u003cbr\u003e• Leaves hair silky smooth, soft and touchable\u003cbr\u003e• Helps provide humidity and color protection\u003cbr\u003e• Perfect for daily use\u003cbr\u003e\u003cbr\u003eAwards:\u003cbr\u003eBeauty LaunchPad Reader's Choice Award\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51491653484824,"sku":"8.17808E+11","price":8.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/0482\/8696\/files\/32e843b2-90dbf9_18703eae4f7c4781bb38c785799912c6_mv2.webp?v=1767038509"},{"product_id":"colorproof-clear-it-up-shampoo-1-7-oz","title":"Colorproof Clear it Up Shampoo 1.7 oz","description":"\u003cp\u003eGently clarify, renew and remove color-dulling build-up. Leaves hair amazingly clean, soft and vibrant.\u003cbr\u003e\u003cbr\u003eAroma: Coconut \u0026amp; Lemongrass\u003cbr\u003e\u003cbr\u003e• Concentrated – a little goes a long way\u003cbr\u003e• Extremely gentle and non-stripping, unlike other clarifiers\u003cbr\u003e• Detoxifies, clarifies and removes build-up and odors\u003cbr\u003e• Revives hair, leaving it clean, deodorized, soft and touchable\u003cbr\u003e• Excellent to use before color services and to treat “swimmers’ green”\u003cbr\u003e• Helps prolong the life and vibrancy of hair color\u003cbr\u003e\u003cbr\u003eFeatured in Health.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51491653517592,"sku":"8.17808E+11","price":8.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/0482\/8696\/files\/39794b6f-90dbf9_3e156d0f570a44a3bbf380dba42352f7_mv2.webp?v=1767038510"},{"product_id":"colorproof-clear-it-up-shampoo-32-oz","title":"Colorproof Clear it Up Shampoo 32 oz","description":"\u003cp\u003eGently clarify, renew and remove color-dulling build-up. Leaves hair amazingly clean, soft and vibrant.\u003cbr\u003e\u003cbr\u003eAroma: Coconut \u0026amp; Lemongrass\u003cbr\u003e\u003cbr\u003e• Concentrated – a little goes a long way\u003cbr\u003e• Extremely gentle and non-stripping, unlike other clarifiers\u003cbr\u003e• Detoxifies, clarifies and removes build-up and odors\u003cbr\u003e• Revives hair, leaving it clean, deodorized, soft and touchable\u003cbr\u003e• Excellent to use before color services and to treat “swimmers’ green”\u003cbr\u003e• Helps prolong the life and vibrancy of hair color\u003cbr\u003e\u003cbr\u003eFeatured in Health.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51491653583128,"sku":"8.17808E+11","price":34.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/0482\/8696\/files\/2fc6d079-90dbf9_940e86333c3a4335a9a0463a2a5a37ab_mv2.webp?v=1767038510"},{"product_id":"colorproof-volume-conditioner-64-oz","title":"Colorproof Volume Conditioner 64 oz","description":"\u003cp\u003eCondition with lightweight moisture for body, shine and color protection. Ultra-light, volumizing conditioner delivers body, weightless moisture, shine and unsurpassed color preservation.\u003cbr\u003e\u003cbr\u003eAroma: White Nectarine\u003cbr\u003e\u003cbr\u003e• Provides volume and light conditioning\u003cbr\u003e• Delivers body, fullness and healthy shine\u003cbr\u003e• Detangles and strengthens\u003cbr\u003e• Fortifies and protects from breakage\u003cbr\u003e• Helps prolong the life and vibrancy of hair color\u003cbr\u003e• Perfect for daily use\u003cbr\u003e\u003cbr\u003eFeatured in Pure Wow.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51491653681432,"sku":null,"price":170.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/0482\/8696\/files\/baa6e77d-90dbf9_94712a29e8764ff8b5a3c616f323a675_mv2.jpg?v=1767038511"},{"product_id":"colorproof-volume-conditioner-32-oz","title":"Colorproof Volume Conditioner 32 oz","description":"\u003cp\u003eCondition with lightweight moisture for body, shine and color protection. Ultra-light, volumizing conditioner delivers body, weightless moisture, shine and unsurpassed color preservation.\u003cbr\u003e\u003cbr\u003eAroma: White Nectarine\u003cbr\u003e\u003cbr\u003e• Provides volume and light conditioning\u003cbr\u003e• Delivers body, fullness and healthy shine\u003cbr\u003e• Detangles and strengthens\u003cbr\u003e• Fortifies and protects from breakage\u003cbr\u003e• Helps prolong the life and vibrancy of hair color\u003cbr\u003e• Perfect for daily use\u003cbr\u003e\u003cbr\u003eFeatured in Pure Wow.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51491653746968,"sku":"8.17808E+11","price":85.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/0482\/8696\/files\/a2552726-90dbf9_ee286d20a81d40e28f676f87fa740b52_mv2.webp?v=1767038511"},{"product_id":"colorproof-volume-conditioner-1-7-oz","title":"Colorproof Volume Conditioner 1.7 oz","description":"\u003cp\u003eCondition with lightweight moisture for body, shine and color protection. Ultra-light, volumizing conditioner delivers body, weightless moisture, shine and unsurpassed color preservation.\u003cbr\u003e\u003cbr\u003eAroma: White Nectarine\u003cbr\u003e\u003cbr\u003e• Provides volume and light conditioning\u003cbr\u003e• Delivers body, fullness and healthy shine\u003cbr\u003e• Detangles and strengthens\u003cbr\u003e• Fortifies and protects from breakage\u003cbr\u003e• Helps prolong the life and vibrancy of hair color\u003cbr\u003e• Perfect for daily use\u003cbr\u003e\u003cbr\u003eFeatured in Pure Wow.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51491653812504,"sku":"8.17808E+11","price":8.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/0482\/8696\/files\/d2c5b770-90dbf9_af51273ebba04776b091e03c1424d491_mv2.webp?v=1767038512"},{"product_id":"colorproof-volume-shampoo-64-oz","title":"Colorproof Volume Shampoo 64 oz","description":"\u003cp\u003eGently cleanse and nourish hair with featherlight moisture, lasting body and color protection. Delivers a rich lather to gently cleanse hair while infusing lightweight body, fullness and color protection.\u003cbr\u003e\u003cbr\u003eAroma: White Nectarine\u003cbr\u003e\u003cbr\u003e• Concentrated – a little goes a long way\u003cbr\u003e• Provides incredible volume while gently cleansing\u003cbr\u003e• Delivers body, fullness and healthy shine\u003cbr\u003e• Perfect for daily use\u003cbr\u003e• Helps prolong the life and vibrancy of hair color\u003cbr\u003e\u003cbr\u003eFeatured in Pure Wow.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51491653845272,"sku":null,"price":170.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/0482\/8696\/files\/ceac860f-90dbf9_eb55973ed0db4d0293c6907b9f646528_mv2.jpg?v=1767038512"},{"product_id":"colorproof-volume-shampoo-32-oz","title":"Colorproof Volume Shampoo 32 oz","description":"\u003cp\u003eGently cleanse and nourish hair with featherlight moisture, lasting body and color protection. Delivers a rich lather to gently cleanse hair while infusing lightweight body, fullness and color protection.\u003cbr\u003e\u003cbr\u003eAroma: White Nectarine\u003cbr\u003e\u003cbr\u003e• Concentrated – a little goes a long way\u003cbr\u003e• Provides incredible volume while gently cleansing\u003cbr\u003e• Delivers body, fullness and healthy shine\u003cbr\u003e• Perfect for daily use\u003cbr\u003e• Helps prolong the life and vibrancy of hair color\u003cbr\u003e\u003cbr\u003eFeatured in Pure Wow.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51491653878040,"sku":"8.17808E+11","price":85.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/0482\/8696\/files\/47e5df01-90dbf9_fefa78cc8fa24c5ba82debdc676641e2_mv2.webp?v=1767038513"},{"product_id":"colorproof-volume-shampoo-1-7-oz","title":"Colorproof Volume Shampoo 1.7 oz","description":"\u003cp\u003eGently cleanse and nourish hair with featherlight moisture, lasting body and color protection. Delivers a rich lather to gently cleanse hair while infusing lightweight body, fullness and color protection.\u003cbr\u003e\u003cbr\u003eAroma: White Nectarine\u003cbr\u003e\u003cbr\u003e• Concentrated – a little goes a long way\u003cbr\u003e• Provides incredible volume while gently cleansing\u003cbr\u003e• Delivers body, fullness and healthy shine\u003cbr\u003e• Perfect for daily use\u003cbr\u003e• Helps prolong the life and vibrancy of hair color\u003cbr\u003e\u003cbr\u003eFeatured in Pure Wow.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51491653910808,"sku":"8.17808E+11","price":8.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/0482\/8696\/files\/eeb6889f-90dbf9_0c24b28592d243988f1d0d1c9b094f3d_mv2.webp?v=1767038513"},{"product_id":"colorproof-moisture-conditioner-64-oz","title":"Colorproof Moisture Conditioner 64 oz","description":"\u003cp\u003eMoisturize, soften and nourish while enhancing luster, vitality and color vibrancy. Infuses hair with incredible shine and never weighs hair down.\u003cbr\u003e\u003cbr\u003eAroma: Mojito Mint\u003cbr\u003e\u003cbr\u003e• Detangles, fortifies and leaves hair hydrated\u003cbr\u003e• Infuses lightweight moisture for increased manageability\u003cbr\u003e• Restores luster and vitality\u003cbr\u003e• Helps prolong the life and vibrancy of hair color\u003cbr\u003e• Perfect for daily use\u003cbr\u003e\u003cbr\u003eFeatured in Marie Claire.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51491653943576,"sku":null,"price":170.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/0482\/8696\/files\/2a15f732-90dbf9_b3fce20ec86745538616ecaa9084c899_mv2.jpg?v=1767038514"},{"product_id":"colorproof-moisture-conditioner-32-oz","title":"Colorproof Moisture Conditioner 32 oz","description":"\u003cp\u003eMoisturize, soften and nourish while enhancing luster, vitality and color vibrancy. Infuses hair with incredible shine and never weighs hair down.\u003cbr\u003e\u003cbr\u003eAroma: Mojito Mint\u003cbr\u003e\u003cbr\u003e• Detangles, fortifies and leaves hair hydrated\u003cbr\u003e• Infuses lightweight moisture for increased manageability\u003cbr\u003e• Restores luster and vitality\u003cbr\u003e• Helps prolong the life and vibrancy of hair color\u003cbr\u003e• Perfect for daily use\u003cbr\u003e\u003cbr\u003eFeatured in Marie Claire.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51491653976344,"sku":"8.17808E+11","price":85.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/0482\/8696\/files\/0a0a2c5c-90dbf9_73bee81dac2443f281fc51cb921d49ec_mv2.webp?v=1767038515"},{"product_id":"colorproof-moisture-conditioner-1-7-oz","title":"Colorproof Moisture Conditioner 1.7 oz","description":"\u003cp\u003eMoisturize, soften and nourish while enhancing luster, vitality and color vibrancy. Infuses hair with incredible shine and never weighs hair down.\u003cbr\u003e\u003cbr\u003eAroma: Mojito Mint\u003cbr\u003e\u003cbr\u003e• Detangles, fortifies and leaves hair hydrated\u003cbr\u003e• Infuses lightweight moisture for increased manageability\u003cbr\u003e• Restores luster and vitality\u003cbr\u003e• Helps prolong the life and vibrancy of hair color\u003cbr\u003e• Perfect for daily use\u003cbr\u003e\u003cbr\u003eFeatured in Marie Claire.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51491654009112,"sku":"8.17808E+11","price":8.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/0482\/8696\/files\/b8776079-90dbf9_95e1fbdd965d4988b84f46a6d4adadf0_mv2.webp?v=1767038515"},{"product_id":"colorproof-moisture-shampoo-64-oz","title":"Colorproof Moisture Shampoo 64 oz","description":"\u003cp\u003eNourish your tresses with lightweight moisture while gently cleansing. Delivers moisture and hydration to your hair and scalp while providing unsurpassed color preservation.\u003cbr\u003e\u003cbr\u003eAroma: Mojito Mint\u003cbr\u003e\u003cbr\u003e• Concentrated – a little goes a long way\u003cbr\u003e• Rehydrates and replenishes dry hair\u003cbr\u003e• Infuses lightweight moisture, vitality and healthy shine\u003cbr\u003e• Fights free radicals making hair more resilient\u003cbr\u003e• Helps prolong the life and vibrancy of hair color\u003cbr\u003e• Perfect for daily use\u003cbr\u003e\u003cbr\u003eFeatured in Marie Claire \u0026amp; In Style\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51491654041880,"sku":null,"price":170.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/0482\/8696\/files\/3201cb3b-90dbf9_f792d754bc9d472080905f4424068c04_mv2.jpg?v=1767038516"},{"product_id":"colorproof-moisture-shampoo-32-oz","title":"Colorproof Moisture Shampoo 32 oz","description":"\u003cp\u003eNourish your tresses with lightweight moisture while gently cleansing. Delivers moisture and hydration to your hair and scalp while providing unsurpassed color preservation.\u003cbr\u003e\u003cbr\u003eAroma: Mojito Mint\u003cbr\u003e\u003cbr\u003e• Concentrated – a little goes a long way\u003cbr\u003e• Rehydrates and replenishes dry hair\u003cbr\u003e• Infuses lightweight moisture, vitality and healthy shine\u003cbr\u003e• Fights free radicals making hair more resilient\u003cbr\u003e• Helps prolong the life and vibrancy of hair color\u003cbr\u003e• Perfect for daily use\u003cbr\u003e\u003cbr\u003eFeatured in Marie Claire \u0026amp; In Style\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51491654074648,"sku":"8.17808E+11","price":85.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/0482\/8696\/files\/6aaf3881-90dbf9_5c3b6e61a93d46cdb0971230d35ac6b1_mv2.webp?v=1767038517"},{"product_id":"colorproof-moisture-shampoo1-7-oz","title":"Colorproof Moisture Shampoo1.7 oz","description":"\u003cp\u003eNourish your tresses with lightweight moisture while gently cleansing. Delivers moisture and hydration to your hair and scalp while providing unsurpassed color preservation.\u003cbr\u003e\u003cbr\u003eAroma: Mojito Mint\u003cbr\u003e\u003cbr\u003e• Concentrated – a little goes a long way\u003cbr\u003e• Rehydrates and replenishes dry hair\u003cbr\u003e• Infuses lightweight moisture, vitality and healthy shine\u003cbr\u003e• Fights free radicals making hair more resilient\u003cbr\u003e• Helps prolong the life and vibrancy of hair color\u003cbr\u003e• Perfect for daily use\u003cbr\u003e\u003cbr\u003eFeatured in Marie Claire \u0026amp; In Style\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51491654107416,"sku":"8.17808E+11","price":8.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/0482\/8696\/files\/a6f3aa9e-90dbf9_c82bb6852cdf4c0f893daa96b1795a05_mv2.webp?v=1767038517"},{"product_id":"colorproof-styling-putty","title":"COLORPROOF Styling Putty","description":"\u003cp\u003eBulk up, sculpt and control. Ideal for short, choppy styles, this pliable putty delivers firm hold and a matte finish with color and heat protection.\u003cbr\u003e\u003cbr\u003eAroma: Black Currant, Jasmine and Peach\u003cbr\u003e\u003cbr\u003e• Enhances texture and controls\u003cbr\u003e• Pliable putty formula for molded and sculpted looks\u003cbr\u003e• Delivers firm hold and a matte finish\u003cbr\u003e• Densifies leaving hair full and healthy looking\u003cbr\u003e• Provides color and heat protection\u003cbr\u003e• Perfect for daily use\u003cbr\u003e\u003cbr\u003eSulfate-free* | No Added Salt | 100% Vegan | Cruelty-Free | Gluten-Free | Phthalate-Free | Paraben-Free | PABA-Free | Mineral Oil-Free | Keratin-Free\u003cbr\u003e*SLS, SLES-FREE\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51491654140184,"sku":"8.17808E+11","price":29.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/0482\/8696\/files\/098ba02b-90dbf9_625d660a848746dc91891ea699a5d7b0_mv2.png?v=1767038518"},{"product_id":"colorproof-blonde-toning-drops","title":"Colorproof Blonde Toning Drops","description":"\u003cp\u003eBanish brass on your terms. These highly-pigmented, purple drops transform your favorite hair products into an instant toner. Custom mix to help to eliminate brass and keep blonde, silver and platinum shades cool and fresh.\u003cbr\u003e\u003cbr\u003e\u003cem\u003eAroma: Citrus, Jasmine \u0026amp; Coconut Milk\u003c\/em\u003e\u003cbr\u003e\u003cbr\u003e• Ideal for silver, pre-lightened, highlighted and blonde hair\u003cbr\u003e• Purple pigment instantly cancels brassy tones\u003cbr\u003e• Ultra-concentrated drops promote vibrancy and prolong color life\u003cbr\u003e• You control the dose for personalized toning\u003cbr\u003e• Mixes easily with any cream or oil-based formula\u003cbr\u003e• Use 1 – 2x per week (Remember the longer you leave it on, the\u003cbr\u003emore toning you will achieve)\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003eHow To Use\u003c\/p\u003e\u003cp\u003eDispense desired number of drops into hands and mix with shampoo and\/or conditioner. See dosage guide for desired results. Apply to hair and proceed as usual. Rinse. Wash hands immediately after\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51491654172952,"sku":"8.17808E+11","price":32.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/0482\/8696\/files\/d7562fa4-90dbf9_064328d697714f4b897b8faf90bdb936_mv2.png?v=1767038518"},{"product_id":"colorproof-mini-bamboo-detangling-brush-no-carton","title":"Colorproof Mini Bamboo Detangling Brush (no carton)","description":"\u003cp\u003eFor the knotty \u0026amp; the nice. Each bristle  is uniquely designed to flex and bend to effortlessly glide through wet or dry hair while protecting the integrity of your strands. Made from natural bamboo, a sustainable resource that is lightweight, sturdy and waterproof, because we care for your hair and the earth, too.\u003c\/p\u003e\u003cul\u003e\t\u003cli\u003ePerfect for ALL hair types\u003c\/li\u003e\t\u003cli\u003eGently works through knots and tangles without tugging or breaking hair\u003c\/li\u003e\t\u003cli\u003eSmoothes, adds shine, and takes the stress out of detangling\u003c\/li\u003e\t\u003cli\u003eGreat in-hand feel\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51491654205720,"sku":"70048","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/0482\/8696\/files\/30db2127-90dbf9_167d839e07c74faa8a4b54a25d729fd5_mv2.jpg?v=1767038519"},{"product_id":"colorproof-colorproof-bamboo-detangle-brush","title":"Colorproof Colorproof Bamboo Detangle Brush","description":"\u003cp\u003eFor the knotty \u0026amp; the nice. Each bristle  is uniquely designed to flex and bend to effortlessly glide through wet or dry hair while protecting the integrity of your strands. Made from natural bamboo, a sustainable resource that is lightweight, sturdy and waterproof, because we care for your hair and the earth, too.\u003c\/p\u003e\u003cul\u003e\t\u003cli\u003ePerfect for ALL hair types\u003c\/li\u003e\t\u003cli\u003eGently works through knots and tangles without tugging or breaking hair\u003c\/li\u003e\t\u003cli\u003eSmoothes, adds shine, and takes the stress out of detangling\u003c\/li\u003e\t\u003cli\u003eGreat in-hand feel\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51491654238488,"sku":"8.17808E+11","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/0482\/8696\/files\/9524f288-90dbf9_822b9afc1b154f988420e27c70a2b6a5_mv2.png?v=1767038520"},{"product_id":"colorproof-scalp-cleansing-brush-white","title":"Colorproof Scalp Cleansing Brush (White)","description":"\u003cp\u003eColorProof Scalp Cleansing Brush exfoliates the scalp to facilitate healthy hair growth.\u003c\/p\u003e\u003cp\u003eThis easy-to-use cleansing brush is designed to remove environmental impurities and product build-up on the scalp. This debris can clog hair follicles which contributes to lifeless hair and premature hair loss. This ergonomic brush features long, flexible bristles to stimulate microcirculation, exfoliating the scalp, resulting in fuller, healthier hair.\u003c\/p\u003e\u003cp\u003eKey Features:\u003c\/p\u003e\u003cul\u003e\t\u003cli\u003eErgonomic brush with flexible bristles\u003c\/li\u003e\t\u003cli\u003eClarifies the scalp\u003c\/li\u003e\t\u003cli\u003eBoosts circulation for healthy hair growth\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eColorProof Scalp Cleansing Brush helps maintain a healthy scalp and hair.\u003c\/strong\u003e\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51491654271256,"sku":"8.17808E+11","price":10.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/0482\/8696\/files\/8df30939-90dbf9_8da05a18b29544f5bc50c443093fba4d_mv2.png?v=1767038520"},{"product_id":"colorproof-scalp-exfoliating-brush-black","title":"Colorproof Scalp Exfoliating Brush (Black)","description":"\u003cp\u003eBioRepair-8® Scalp Exfoliating Brush is designed for thinning, color-treated hair to stimulate the scalp and maximize exfoliation.\u003c\/p\u003e\u003cul\u003e\t\u003cli\u003eFlexible bristle brush with molded finger grip\u003c\/li\u003e\t\u003cli\u003eGently removes dead skin cells, build-up, and sebum\u003c\/li\u003e\t\u003cli\u003eIncreases microcirculation for the ultimate foundation for hair to thrive\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51491654304024,"sku":"8.18E+11","price":6.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/0482\/8696\/files\/883fa288-90dbf9_d99072a0ca414dc89f6b5ab07f69da1e_mv2.png?v=1767038520"},{"product_id":"colorproof-instant-reboot-step-1-8-1oz","title":"COLORPROOF Instant Reboot Step 1 \u0026 2 8.1oz","description":"\u003cp\u003eZero-fuss, 2-step treatment to reset, nourish, replenish and instantly transform damaged hair.\u003cbr\u003e\u003cbr\u003eAroma: Coconut \u0026amp; Lemongrass\u003cbr\u003e\u003cbr\u003e• Fast-acting and lighter than traditional masks with noticeable results\u003cbr\u003e• Step 1: Treats and lifts hair’s cuticle allowing ingredients to penetrate for moisturizing, strength and repair Step 2: Seals and smooths the cuticle, locking in moisture and providing a protective, glossing seal\u003cbr\u003e• Infuses hair with an instant boost of hydration and nutrients to fortify, revive and repair\u003cbr\u003e• Leaves hair soft, manageable and frizz-free • Helps prolong the life and vibrancy of hair color\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51491654336792,"sku":"8.17808E+11","price":90.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/0482\/8696\/files\/e0853747-90dbf9_59230069b36643d5811684eaf33ca1ed_mv2.webp?v=1767038521"},{"product_id":"colorproof-gold-liter-pump-32oz","title":"COLORPROOF Gold Liter Pump 32oz","description":"\u003cp\u003eColorproof Gold Pump for Liter Fits 32oz Bottle\u003c\/p\u003e","brand":"COLORPROOF","offers":[{"title":"Default Title","offer_id":51491654402328,"sku":"30057","price":0.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/0482\/8696\/files\/74c1ef1f-90dbf9_cf43f18941514d859f90fbe4ad8a88f0_mv2.webp?v=1767038523"},{"product_id":"colorproof-curl-conditioner-1oz","title":"COLORPROOF Curl Conditioner 1oz","description":"\u003cp\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003eHello texture transformation. This curl and color-loving formula nourishes locks with lightweight moisture while strengthening and increasing manageability. Helps smooth the cuticle for glossy, frizz-free and vibrant curls and waves. Conditions hair without disturbing curl pattern.\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e• Nourishes with lightweight moisture and seals it in\u003cbr\u003e• Provides flexible definition and encourages natural curl formation\u003cbr\u003e• Strengthens and increases manageability to prevent breakage\u003cbr\u003e• Reduces cuticle lift for shiny, glossy curls\u003cbr\u003e• Leaves curls soft with bounce and natural movement\u003cbr\u003e• Delivers maximum color protection\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003eSulfate-free* | No Added Salt | 100% Vegan | Cruelty-Free | Gluten-Free | Phthalate-Free | Paraben-Free | PABA-Free | Mineral Oil-Free | Keratin-Free\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e*SLS, SLES-FREE\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"My Store","offers":[{"title":"1.7oz","offer_id":51491654435096,"sku":"8.17808E+11","price":8.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/0482\/8696\/files\/a7728a8c-90dbf9_dccfd087c569448d9b5a8560efaf5e26_mv2.webp?v=1767038523"},{"product_id":"colorproof-curl-shampoo-1oz","title":"COLORPROOF Curl Shampoo 1oz","description":"\u003cp\u003eBends, twists, curls and swirls? We’ve got you. This curl and color-loving formula gently cleanses tresses without disturbing curl pattern, setting the foundation for healthy, defined, vibrant curls. Gently cleanses and conditions without disturbing curl pattern.\u003cbr\u003e\u003cbr\u003e• Nourishes with lightweight moisture and seals it in\u003cbr\u003e• Provides flexible definition and encourages natural curl formation\u003cbr\u003e• Strengthens and increases manageability to prevent breakage\u003cbr\u003e• Reduces cuticle lift for shiny, glossy curls\u003cbr\u003e• Leaves curls soft with bounce and natural movement\u003cbr\u003e• Delivers maximum color protection\u003cbr\u003e\u003cbr\u003eSulfate-free* | No Added Salt | 100% Vegan | Cruelty-Free | Gluten-Free | Phthalate-Free | Paraben-Free | PABA-Free | Mineral Oil-Free | Keratin-Free\u003cbr\u003e*SLS, SLES-FREE\u003c\/p\u003e","brand":"My Store","offers":[{"title":"1.7oz","offer_id":51491654467864,"sku":null,"price":8.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/0482\/8696\/files\/bb97142d-90dbf9_f75d5825d79a47bdb63421b58a00d0db_mv2.webp?v=1767038524"},{"product_id":"colorproof-epic-hold-hair-spray","title":"Colorproof Epic Hold Hair Spray","description":"\u003cp\u003eFor must-hold styles, finish strong with long-lasting, firm hold. Ultrafine, sheer mist delivers control, shine and layered color protection.\u003cbr\u003e\u003cbr\u003eAroma: Tropical Citrus\u003cbr\u003e\u003cbr\u003e• Amplifies with long-lasting, supreme hold\u003cbr\u003e• Illuminates hair with shine without weighing down style\u003cbr\u003e• Uniform, light mist for easy application\u003cbr\u003e• Produces rapid dry finish on contact\u003cbr\u003e• Doesn’t dampen or relax style\u003cbr\u003e• Helps prolong the life and vibrancy of hair color\u003cbr\u003e• Your go-to spray for updos, editorial work and must-hold styles\u003cbr\u003e\u003cbr\u003eHOLD: 5 | SHINE: 4\u003cbr\u003e\u003cbr\u003eSulfate-free* | No Added Salt | 100% Vegan | Cruelty-Free | Gluten-Free | Phthalate-Free | Paraben-Free | PABA-Free | Mineral Oil-Free | Keratin-Free\u003cbr\u003e*SLS, SLES-FREE\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51491654500632,"sku":"8.17808E+11","price":28.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/0482\/8696\/files\/9edb402c-90dbf9_dcb7be2c36444e50a37b88d81905c192_mv2.webp?v=1767038524"},{"product_id":"colorproof-humidity-rx","title":"Colorproof Humidity RX","description":"\u003cp\u003eWeatherproof your hair. Defy humidity and static to preserve your style with added color preservation. This weightless, frizz-fighting, fine mist spray repels moisture and locks out humidity while maintaining your style all day long.\u003cbr\u003e\u003cbr\u003e\u003cem\u003eAroma: Coconut Wood\u003c\/em\u003e\u003cbr\u003e\u003cbr\u003e• Keeps hairstyle intact while eliminating frizz\u003cbr\u003e• Invisible, weightless, fine mist spray repels moisture and locks out humidity\u003cbr\u003e• Dries quickly with zero hold\u003cbr\u003e• Creates an invisible shield of protection\u003cbr\u003e• Your final step in the styling process\u003cbr\u003e\u003cbr\u003eFeatures\u003cbr\u003eSulfate-free* | No Added Salt | 100% Vegan | Cruelty-Free | Gluten-Free | Phthalate-Free | Paraben-Free | PABA-Free | Mineral Oil-Free | Keratin-Free\u003cbr\u003e \u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51491654566168,"sku":"8.17808E+11","price":32.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/0482\/8696\/files\/538ba872-90dbf9_58f0947cf69c453eb9628cb0b92bc4e6_mv2.jpg?v=1767038525"},{"product_id":"colorproof-texture-charge-finishing-spray","title":"Colorproof Texture Charge Finishing Spray","description":"\u003cp\u003eEnergizes hair instantly with volume and grip. Our clean-feeling formula absorbs excess oil while creating buildable texture, instant volume and subtle definition.\u003cbr\u003e\u003cbr\u003eAroma: Grapefruit\u003cbr\u003e\u003cbr\u003e• Energizes hair with subtle definition and a clean feel\u003cbr\u003e• Naturally helps thicken and boost body while nourishing the hair\u003cbr\u003e• Revives a Day 2 style and supports sultry, undone texture\u003cbr\u003e• Creates a charge in the hair fibers causing them to repel for more density, volume and texture\u003cbr\u003e• Helps prolong the life and vibrancy of hair color\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51491654598936,"sku":"8.17808E+11","price":32.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/0482\/8696\/files\/0250b6a1-90dbf9_7174f03af4ea41fea4cc3bf0a51b1162_mv2.jpg?v=1767038526"},{"product_id":"colorproof-rule-breaker-defining-wax","title":"Colorproof Rule Breaker Defining Wax","description":"\u003cp\u003eTousle, shape, define and control. Unlike traditional waxes, this creamy wax formula delivers uniquely pliable hold with a semi-matte finish and added color and heat protection.\u003cbr\u003e\u003cbr\u003eAromas: Black Currant, Jasmine \u0026amp; Peach\u003cbr\u003e\u003cbr\u003e• Provides pliability and definition\u003cbr\u003e• Allows you to manipulate, shape and reshape your style\u003cbr\u003e• Perfect for sculpting, piecing and spot styling • Alcohol-free, non-drying\u003cbr\u003e• Helps prolong the life and vibrancy of hair color\u003cbr\u003e\u003cbr\u003eHold: 3 | Shine: 2\u003cbr\u003e\u003cbr\u003eFeatured in Beauty Launchpad.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51491654664472,"sku":"8.17808E+11","price":29.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/0482\/8696\/files\/85af1b33-90dbf9_2869ea2f973d4f40894bd72e871ac4ea_mv2.webp?v=1767038526"},{"product_id":"colorproof-fiber-blast-texture-creme","title":"Colorproof Fiber Blast Texture Creme","description":"\u003cp\u003e\"Bend, twist and shape to create separation, texture and definition.\u003cbr\u003e\u003cbr\u003eAroma: Lychee \u0026amp; Melon\u003cbr\u003e\u003cbr\u003e• Provides excellent control and shine\u003cbr\u003e• Perfect for creating a pieced texture and creating separation\u003cbr\u003e• Water-soluble and non-greasy\u003cbr\u003e• Hydrating and moisturizing\u003cbr\u003e• Imparts pliability, texture, slip and shine\u003cbr\u003e• Provides color and heat protection\u003cbr\u003e\u003cbr\u003eHold: 3 | Shine: 5\u003cbr\u003e\u003cbr\u003eAward feature in Salon Magazine Reader's Choice Allure, and Salon Magazine.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51491654697240,"sku":"8.17808E+11","price":0.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/0482\/8696\/files\/cee9c426-90dbf9_b627368874154f12a7487a2c0b8ef905_mv2.webp?v=1767038527"},{"product_id":"colorproof-all-around-working-hairspray","title":"Colorproof All Around Working Hairspray","description":"\u003cp\u003eLayer, style and restyle while leaving your hair touchably soft, shiny and vibrant. This spray delivers flexible memory and hold with added color preservation.\u003cbr\u003e\u003cbr\u003eAroma: Black Currant, Jasmine \u0026amp; Peach\u003cbr\u003e\u003cbr\u003e• Versatile, working spray without a tacky feel\u003cbr\u003e• Provides a touchable, soft, and shiny finish\u003cbr\u003e• Brushes out for ease of restyling\u003cbr\u003e• Produces rapid dry finish on contact\u003cbr\u003e• Uniform light mist for easy application\u003cbr\u003e• Doesn’t dampen or relax style\u003cbr\u003e• Helps prolong the life and vibrancy of hair color\u003cbr\u003e• Perfect for everyday\u003cbr\u003e\u003cbr\u003eHOLD: 2 | SHINE: 4\u003cbr\u003e\u003cbr\u003eSulfate-free* | No Added Salt | 100% Vegan | Cruelty-Free | Gluten-Free | Phthalate-Free | Paraben-Free | PABA-Free | Mineral Oil-Free | Keratin-Free\u003cbr\u003e*SLS, SLES-FREE\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51491654730008,"sku":"8.17808E+11","price":32.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/0482\/8696\/files\/2574f11c-90dbf9_dcb7be2c36444e50a37b88d81905c192_mv2.webp?v=1767038527"},{"product_id":"colorproof-tru-curl-enhancing-creme","title":"Colorproof Tru Curl Enhancing Creme","description":"\u003cp\u003eActivate curl memory, enhance shape and defrizz for bouncy, defined locks you’ll love.\u003cbr\u003e\u003cbr\u003eAromas: Black Currant, Jasmine \u0026amp; Peach\u003cbr\u003e\u003cbr\u003e• Enhances natural curl pattern\u003cbr\u003e• Provides shape, separation, and control\u003cbr\u003e• Gives curls structure and activates curl memory\u003cbr\u003e• Nourishes, smooths, reduces frizz\u003cbr\u003e• Humidity resistant formulation\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51491654762776,"sku":"8.17808E+11","price":29.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/0482\/8696\/files\/e690daf2-90dbf9_a80c1337bc0d44cdbc2aa3541fb2161a_mv2.webp?v=1767038528"},{"product_id":"colorproof-weekly-blonde-masque","title":"Colorproof Weekly Blonde Masque","description":"\u003cp\u003eFortify, tone and protect with this ultra-pigmented, purple treatment masque that helps to correct and neutralize brassy tones while treating damage caused by lightening and coloring. Enriches hair and smooths the cuticle for shiny, color-protected, radiant hair.\u003cbr\u003e\u003cbr\u003eAroma: Citrus, Jasmine, and Coconut Milk\u003cbr\u003e\u003cbr\u003e• Neutralizes brassy tones without over-toning\u003cbr\u003e• Restores luster and nourishment\u003cbr\u003e• Nourishes, replenishes and revitalizes strands\u003cbr\u003e• Combats drying and damage caused by lightening\u003cbr\u003e• Softens, smooths and adds glossy shine\u003cbr\u003e• Helps prolong the life and vibrancy of hair color\u003cbr\u003e\u003cbr\u003eFeatured in Byrdie and New Beauty.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51491654795544,"sku":"8.17808E+11","price":36.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/0482\/8696\/files\/b00b96c4-90dbf9_2b6b2047b0a04ca4bd78c4e5f7a53a48_mv2.webp?v=1767038528"},{"product_id":"colorproof-daily-blonde-conditioner-8-5-fl-oz","title":"Colorproof Daily Blonde Conditioner 8.5 Fl. Oz.","description":"\u003cp\u003eDaily purple conditioner helps neutralize brassy tones while brightening and softening hair. Detangles, nourishes, strengthens and protects hair from environmental factors and fading for vibrant, brilliant blonde.\u003cbr\u003e\u003cbr\u003eAroma: Citrus, Jasmine, and Coconut Milk\u003cbr\u003e\u003cbr\u003e• Neutralizes brassy tones without over-toning\u003cbr\u003e• Nourishes, replenishes and revitalizes strands\u003cbr\u003e• Restores brightness\u003cbr\u003e• Combats drying and damage caused by lightening\u003cbr\u003e• Softens, smooths and adds glossy shine\u003cbr\u003e• Helps prolong the life and vibrancy of hair color\u003cbr\u003e\u003cbr\u003eFeatured in Modern Salon, Happi and Beauty Launchpad.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51491654861080,"sku":"8.17808E+11","price":36.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/0482\/8696\/files\/e9869b8b-90dbf9_a3dd4a8b0d88431eb6af1f46d9b13d26_mv2.webp?v=1767038529"},{"product_id":"colorproof-scalp-hair-therapy-kit","title":"Colorproof Scalp \u0026 Hair Therapy Kit","description":"\u003cp\u003eThicken Up: This all-inclusive kit has everything you need to start your hair rejuvenation routine while staying true to your color.\u003cbr\u003e\u003cbr\u003eIncludes 1 Each:\u003cbr\u003eBiorepair Thicken Shampoo 8.5 oz.\u003cbr\u003eBiorepair Thicken Conditioner 8.5 oz.\u003cbr\u003eBiorepair Thicken Scalp Serum 8.5 oz.\u003cbr\u003eScalp Exfoliating Brush\u003cbr\u003e\u003cbr\u003eAroma: Fresh Lime, Eucalyptus, Mint Leaf \u0026amp; Rosemary\u003cbr\u003e\u003cbr\u003e• Removes dead skin cells, build-up and impurities that may impede hair growth\u003cbr\u003e• Stimulates, energizes and exfoliates the scalp\u003cbr\u003e• Nourishes scalp and strengthens and repairs weak hair\u003cbr\u003e• Improves volume for the appearance of thicker, fuller-looking hair\u003cbr\u003e• Maintains color vibrancy\u003cbr\u003e• Perfect for daily use\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51491654893848,"sku":"8.17808E+11","price":136.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/0482\/8696\/files\/b042f48c-90dbf9_5699f24667d14bf282fe980170006d9b_mv2.webp?v=1767038529"},{"product_id":"colorproof-biorepair-thicken-blow-dry-spray","title":"Colorproof Biorepair Thicken Blow Dry Spray","description":"\u003cp\u003eRevolutionary thickening spray increases fullness and weightlessly volumizes fine, thinning hair. Leaves hair soft and visibly fuller with color and heat protection.\u003cbr\u003e\u003cbr\u003eAroma: Fresh Lime, Eucalyptus, Mint Leaf \u0026amp; Rosemary\u003cbr\u003e\u003cbr\u003e• Heat-activated blow dry spray grips to individual hair fibers to increase density\u003cbr\u003e• Increases volume with long-lasting hold and a soft finish\u003cbr\u003e• Thickens and provides long-lasting, soft hold\u003cbr\u003e• Reduces friction, fortifies and helps increase tensile strength while protecting against breakage\u003cbr\u003e• Delivers heat protection up to 450°F (230°C)\u003cbr\u003e• Helps prolong the life and vibrancy of hair color\u003cbr\u003e• Perfect for daily use\u003cbr\u003e\u003cbr\u003eHold: 3 | Shine: 3\u003cbr\u003e\u003cbr\u003eAwards: New Beauty - Best Thickening Styling Product\u003cbr\u003e\u003cbr\u003eFeatured in Allure, Marie Claire, and Who What Wear.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51491654926616,"sku":"8.17808E+11","price":32.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/0482\/8696\/files\/e59189d0-90dbf9_d47f227eeaaa487db97b3216fc123735_mv2.webp?v=1767038530"}],"url":"https:\/\/mdrnbeauty.com\/collections\/colorproof.oembed?page=5","provider":"MDRN Beauty","version":"1.0","type":"link"}